Buy Now

Newton Natural Running™:
Optimal Running Form

Run barefoot to discover your optimal running form. You'll discover immediately that when you run barefoot, you're not landing on your heels. Instead you are landing on your midfoot/forefoot and allowing your heel to settle to the ground.

Landing on your midfoot/forefoot is the most natural way to run. It is also the fastest and most efficient way to run. Newton Running shoes are the only shoes that were developed specifically for Natural Running.

Lower Stress
Actuator

Find your Sweet Spot

When you walk, you land on your heels. When you sprint, you land on your toes. An optimal running gait falls somewhere in-between. Efficient running is about landing on your sweet spot. Not your heel, not your toes.

Newton Running encourages running on your midfoot/forefoot. We think of this style of running as a Land, Lever, Lift scenario.

Email Updates

Find a Store

Locate a retail store near you.

Find a Coach

Locate a Newton Natural Running™ Certified Coach near you.

What's the Buzz?

  • I'm VERY happy to see that part of the shoes are made with recycled materials. I send my old running shoes off to be recycled so that to me is important to see!
    — Monika

Runners World
Natural Running Book
Order 2012 Newton Running Shoes
Running Front Blog